6/23/2014 If you are engaging in content marketing for your business, you obviously know how important it is. As marketers, we are hardwired to be great content producers and also understand the tools and channels available. However, good content marketing is a whole lot more than just that. Regardless of whether you are a seasoned veteran or a rookie, your marketing content must be produced with a multi-purpose objective and strategy. Read more... http://www.huffingtonpost.com/scott-macfarland/propel-your-content-marke_b_5519080.html?utm_hp_ref=business&ir=Business
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