July 6, 2014 AMC Entertainment Holdings Inc. AMC +0.11% has a new strategy to fill more seats: take a bunch of them out. The nation's second-largest movie theater chain is spending hundreds of millions of dollars outfitting a number of theaters with La-Z-Boy-type seats that fully recline—a conversion that removes up to two-thirds of a given auditorium's seating capacity. It's a less-is-more approach to a business that has long thought bigger was better. Read more... http://online.wsj.com/articles/now-at-the-movies-fully-reclining-seats-1404679140
Copyright © 2019 Liebowitz Entrepreneur Program. All Rights Reserved.